The Proprietary framework that drives growth

About the 6P Launch Framework

Everything we do here at The Launch Strategist® is based on our 6P Framework, the pillars of commercial growth and business success. These Ps are based on our Founders 18 years experience as a business leader, observing the key differentiators that cause companies to excel commercially.

The Ps are:

  • Purpose: Vision and marketplace positioning
  • Product: The DNA of your product/service and commercial model
  • People: Skills audit and growth team
  • Promotion: Client acquisition and inbound market strategy
  • Process: Your marketing support system and infrastructure
  • Profit: Scalability and business continuity

Our approach for each P are tailored specifically to the nuances of the aerospace industry.

We execute the 6Ps in 4 consecutive steps  

  1. Audit
  1. Strategy development  
  1. Consultancy  
  1. Implementation

The benefits of our process:


We deep dive into your business and work with your team, ensuring we lay a foundation for long-term success.  

We build the strategy collaboratively as we become part of your team. We don't devise a strategy in a silo and expect you to implement it. We develop the plan with you and your team while considering the nuances of your particular organisation.

We get our hands dirty!  

We not only develop the strategy but oversee the implementation, ironing out any kinks along the way to ensure that the strategy works in theory and practice.  

Opportunity Identification  

As we conduct the 6P Audit and proceed through strategy deveopment, opportunities naturally emerge that can lead to organisational growth.

Roadmap  

We’ll provide clarity and a clear roadmap for moving your business forward.


We onboard your team!

People are the principal thing, it's imperative that your team is onboarded and well-trained.

Morale Building

Our process will pour fresh energy, renewed focus and enthusiasm into your team.

Want a taste of how our 6p strategy can work for your company?

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